Lash Lust: Ecru NY Runway Lash Mascara

We all know how well a mascara works basically boils down to 75% brush and 25% formula. Ecru NY makes the most of both with their new Runway Lash mascara. The brush itself is a flat curve, which sounds crazy, I know. Picture a slightly rounder boomerang and you've got the idea. No lie, the first time I used this mascara I made a mess of my lash line.

The next morning, I realized the power of the boomerang brush and BAM. My lashes were not only visible, but were working HARD.

If you wipe the brush off carefully, you can sculpt a long, lean, wispy look (my own lashes aren't quite long enough for this). If you apply without wiping anything from the brush, you'll get lashes that look false. It's up to you how you build it, so start slow and see which look you like best. This mascara gives me the most increased lash look in anything I've tried this year. 

Get lust-worthy lashes for $22 from Ecru NY.

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