It Cosmetics Superhero Eye Transforming Anti-Aging Super Palette

Are you ready for a #RealSuperhero? Check out this early peek at the new Superhero Palette from It Cosmetics, which hits shelves in August 2016. Each one of the new shades are infused with hydrolyzed collagen, silk, peptides, antioxidants and a new type of pigment, called Superhero Pigment Power Technology.

Superhero features three new Foundation Shadows, meant to be color correcting, nude base shades that prep your lids. They make a beautiful highlight shade, too!

The Foundation Shadows are Confidence, Pow and Magical.

There are six new fully pigmented shadows, broken into two groups:

Superhero Nudes: This includes Limitless, Powerful and Aura.

Superhero Neutrals: This includes Unstoppable, Superstar and Fearless

To finish your look, the Superhero Palette includes three Superhero Liners: Bold, Daring and Superhero. These can be used wet or dry to create a variety of looks.

These shadows very much remind me of the shadows in the Naturally Pretty Essentials Matte Luxe Transforming Eye Shadow Palette. They are the opposite of patchy, are pigmented without being dry and add a twinkle to your eye without being glittery. Plus, these shades actually make your lids look smoother and a little more youthful. I don't get it either, but it's true!

The Superhero Eye Transforming Anti-Aging Super Palette will launch in August 2016 at and for $42.00. What do you think? Picking up or passing? I'll share some looks with the palette in a few days! In the meantime, look for #RealSuperhero for inspo!

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  1. Omg Yessss. I do have the first palette I think in the pink velvet that came out. I love they make their products to really help. I really want this. I hope it's permanent. Make a Great Christmas for a momma. Lol. Have to send info to my kids. Usually get gift cards and super Happy with that. It's super pretty. Haven't wanted a new in a long time with my age I'm sure they will help and be good.

  2. Sad this is made in China.


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