Smashbox NEW Image Factory Airblush Whipped Cheek Color

Smashbox has launched a new fall collection, Image Factory, that includes two new blushes. These Airblush Whipped Cheek Colors are unique in a few ways, so check them out!


Right now it's available in two colors:  Berry Bliss (shown above), a soft plum, and Dusty Rose (shown below), which seems to lean towards peach. Each offers a natural flush of color that is buildable and long wearing. Go for a tiny bit of color, by applying the blush with a stippling brush on the apples of your cheeks or add a little more with your fingers to really intensify the pigment. Berry Bliss is especially pigmented, so you really only need a tiny bit!


The Airblush Whipped Cheek Color is different from other blushes because of its "super unique texture". What is the actual texture that makes it so special? The formula is a very soft cream, yet it's not spongy and doesn't spring back into shape like some recent shadows (Chanel, Buxom). It's harder than what I normally associate with a mousse, but it's softer than a traditional cream blush. Once applied, it dries down quickly to a powdery finish. Pretty, natural and pigmented!

Check it out for yourself everywhere Smashbox is sold for $29.

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